24: How to Take Risks and Have Them Pay Off, with Farideh Ceaser - the Creative Empire podcast

Featured on this episode of the Creative Empire Podcast is Farideh Ceaser, launch strategist and musician. She started studying business at a young age and realized as a creative that we have to keep taking risks and honor our excitement. They discuss what it's like to be business-minded and creative and how that can make being authentically real online a challenge. Next they talk about passive income, how to develop products, and how Farideh became a launch strategist. Farideh takes Reina and Christina through launch strategy and what an actual launch is like. She ends the episode with the advice for new entrepreneurs to "just try everything, see what sticks, then niche down from there." [audio mp3="http://creativeempire.co/wp-content/uploads/2016/08/12-151-post/EP-24-Farideh-Ceaser.mp3"][/audio]

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Show Highlights:

  • How Farideh became a launch strategist
  • How she balances being creative and business-minded and why it's important to be authentically real online
  • What her strategies for passive income are
  • How to validate ideas to see if there's a market for them
  • How you don't have to be an expert to launch
  • How launching is like being a burlesque dancer
  • How automating your social media makes it easy to promote your products/services
  • How Facebook Pixel works
  • How new entrepreneurs should just try a lot of things before niche-ing down

Show Notes:

Farideh's Bio:

 Farideh Ceaser is a musician and launch strategist. After 15 years on the road touring as a musician, Farideh switched gears and now helps entrepreneurs launch their big ideas and online courses. She regularly delivers her wisdom in the form of a ukelele and a song on www.farideh.com.

Farideh’s Social Handles:

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