Episode 208: Empire Mentoring Session, Walking Through An Idea Launch, with Andrea Rhoades - the Creative Empire podcast

Today, Reina and Christina are joined with Andrea Rhoades for an empire mentoring session. Andrea is the creator of Selfies to Selfless, which is a site that empowers new-ish moms, and her writing has been featured on Scary Mommy, Huffington Post, Badassery Magazine, parent.co and other online publications. At the beginning of the episode, we hear what idea Andrea would like some help with. Throughout the episode, Reina and Christina ask questions that help Andrea get really clear about her offer. The trio talk about beta testing and beta pricing, as well as pricing your offer. 

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Main Takeaways:

  • What Andrea is working on + needs help with [0:01:42]
  • How to get feedback on an idea [0:07:44]
  • Where to put a "coming soon" area [0:11:59]
  • Why to use beta-testing + feedback [0:16:23]
  • How to choose a year-long vs monthly pricing structure [0:22:15]
  • What the next steps are for Andrea [0:27:06]
  • What pricing will look like + finding loyal customers [0:27:46]
Keep it simple, don’t do more work than you need to do.
— Christina Scalera
[The] next step is to make sure I’m scaling way down and way back, instead of getting too big, and just really going forward and setting this thing up and even if it’s just for a small group, to just get going.
— Andrea Rhoades
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Andrea Rhoades is the creator of Selfies to Selfless, a site that empowers new(ish) moms. Her writing has been featured on Scary Mommy, Huffington Post, Badassery Magazine, Parent.co and other online publications. She's on a mission to bring knowledge, community and laughter to moms who are in the first few years of motherhood. Because being a mom is hard AF. Andrea lives in the midwest with her husband and two kids and when she isn't writing about the excitement of tracking her kid's bowel movements, she works full-time as an analyst at an insurance company.

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