Episode 101: How to Build an Empire, with Mariahm Coz - the Creative Empire podcast

Reina and Christina’s guest this episode of the Creative Empire Podcast is Mariah Coz, the founder of Femtrepreneur, a 7-figure online education business and global movement. Mariah candidly shares why she set up her company the way she did, how depression and anxiety have impacted her as an entrepreneur, and why she started selling what people were asking for. She encourages listeners to share their imperfect behind-the-scenes and not be afraid of controversy. 

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Show Highlights:

  • How Mariah built her empire
  • Why it's her mission to create more women entrepreneurs
  • Why you need to sell what people are asking for
  • Why Mariah's not afraid of controversy
  • Why there's no excuse for having excuses
  • What sacrifices Mariah made to become successful
  • What passive income really is
  • How to enjoy each milestone instead of just checking it off your list
  • Why Mariah set up her business the way she did
  • How depression + anxiety have impacted Mariah as an entrepreneur
  • Why you should share your imperfect life
  • How there are no secrets to success, just hard work

Show Notes:

Mariah’s Bio:

Mariah Coz the founder of Femtrepreneur, a 7-figure online education business and global movement. As a serial entrepreneur, Mariah started building businesses at age 18. She toured in her punk band, sold vintage clothes online, renovated retro campers, and more before deciding to create and sell online courses. She quickly turned her first course about “how to live in a vintage camper” into a successful business, and started teaching her unique process through her company Femtrepreneur. Within 2 years, Femtrepreneur became a multi-million dollar business with a huge mission: Change 10 million lives through online courses.

Today, Mariah works with her virtual team of badasses to give people all over the world the tools and resources to become financially independent through entrepreneurship.

Mariah’s Social Handles:

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72: How to Share Your Story Authentically, with Nikki Elledge Brown - the Creative Empire podcast

Reina and Christina’s guest this episode is Nikki Elledge Brown, The Communication Stylist, creator of  A Course About Copy, and host of Naptime Empires. Nikki is here to chat about learning how to share your story authentically. She shares where to start if you haven't shared much online yet, how to strut your stuff without feeling self-centered, how to let your personality shine through in everything you do, and much much more. 

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Show Highlights:

  • How to strut your stuff without feeling self-centered
  • What 2 things to consider before you share something that has TMI potential
  • Where to start if you haven't shared much online yet
  • What the difference is between sharing authentically + sharing as a marketing ploy
  • Why Nikki considers being triggered by others' success a potentially good thing
  • How we can make our personalities shine through in our copy across all platforms
  • What Nikki needs to remind herself of who she really is + pull herself out of dark spots
  • How using templates to write from are great starting places
  • How there's no one right way to write copy + her number one advice for sales copy

Show Notes:

Nikki’s Bio:

Nikki's known online as The Communication Stylist®, helping entrepreneurs communicate with clarity and confidence through her flagship program, A Course About Copy®. She's a proud military spouse, mom, former park ranger and college professor sharing stories, tips, and inspiration on life, business, and all things communication over at nikkielledgebrown.com.

#also: If you're looking for refreshingly honest conversations on the realities of parenthood + entrepreneurship, you will LOVE Nikki’s new podcast, Naptime Empires™. Check it out on iTunes and join the conversation at naptimeempires.com!

Nikki’s Social Handles:

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58: How to Create an Intentional Movement, with Ashley Beaudin - the Creative Empire podcast

Heart encourager Ashley Beaudin is on the podcast today, sharing with Reina + Christina behind-the-scenes of her intentional movement, The Imperfect Boss. She shares how to pitch to people in a way that makes them want to join, as well as specific things she did to help her movement create momentum and catch on like wildfire. Lastly, Ashley encourages listeners to go out and encourage others. 

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Show Highlights:

  • Why Ashley came up with the Imperfect Boss campaign
  • How much of an impact the campaign made
  • How Ashley mobilized influencers for that campaign
  • What advice she would give for people wanting to be known as leaders in their field
  • How shy participants can reach out to others who are participating + have meaningful connections
  • What the most common themes of the Imperfect Boss campaign were
  • What not to say/do when someone is being vulnerable + sharing their heart
  • How to become a movement maker
  • How someone who is discouraged can feel encouraged

Show Notes:

Ashley's Bio:

Ashley is a heart encourager, speaker and copywriter for creative women. Ashley is gifted at empowering people to own their message and purpose with confidence and design a life that makes them jump out of bed in the morning. She brings with her a sensitive and strong voice that will both push and encourage you to do what you're called to do - no shame, no fear, just heart, action and a strong dose of community. She is passionate about teaching people how to cultivate a healthy identity and inner life, so that they can fulfill their calling and feel alive in it. When she's not helping women absolutely kill it, she's probably writing some good words, being with people or dreaming up big ideas.  No matter what, you'll leave spending time with her, feeling believed in and empowered to do the things that you're called to for good.

Ashley's Social Handles:

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Episode 56: How to Cultivate a Life of Grace Not Perfection, with Emily Ley - the Creative Empire podcast

Joining Reina and Christina this episode is Emily Ley, creator of the Simplified Planner and the book Grace, Not Perfection. Emily reveals how she has embraced grace, not perfection in her own life and what it has done for her personally. She shares how to find your own version of "enough" and live with imperfect grace as well. Emily also has great insights on working from home and taking care of kids, building a debt free business, and how to answer when people ask what you do for a living. 

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Show Highlights:

  • How grace gives you permission to just be yourself
  • How to manage being a mom + working at home
  • How to build a business without debt
  • Why community is important + where to find creative business owner friends
  • How to figure out an answer to the question "What do you do for a living?"
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Show Notes:

Emily's Bio:

Like all women, Emily Ley has a lot on her plate. She is a devoted wife and present mother to three small children, she is the creator of the top-selling Simplified Planner®, founder of a hugely successful brand of simple day planners, baby books and home-office accessories sold worldwide, Gerber and Shipt spokesperson, and now an author. And despite her beautiful products and seemingly Pinterest-perfect life, Emily isn’t afraid to admit that her life is crazy and messy. And that’s OKAY. After a health scare resulting from the stress and overwhelm she was trying to manage nearly landed her in the hospital, Emily decided enough was enough. It was time to simplify all areas of her life so that she could focus on the people and things that matter most. Now she is leading the revolution to help all women do the same.

Out of the dozens of helpful tips and convicting lessons, what Emily hope readers gain from Grace, Not Perfection is quite simple. “Whether my reader is single or married, a mom or child-free, in a career she loves of at home full-time, feeling pretty together or feeling like a total mess, I want her to have the same takeaway,” Emily says. “I want her to shut this book and say, ‘This is good enough. I am good enough, just like I am right now, with what I have and as who God made me to be. I don’t have to be anything more.’” Emily lives in Tampa with her husband and three children. For more information, please visit www.EmilyLey.com.

Emily's Social Handles:

55: Making Things That Matter Happen, with Lara Casey - the Creative Empire podcast

Reina and Christina interview Lara Casey of Southern Weddings and Cultivate What Matters this episode. Lara shares why she created PowerSheets and shares her core belief that it's not about making more happen, it's about making what matters happen. She encourages listeners to create for no other reason than you love to create and not feel pressured to turn it into a business.  She speaks about how to be authentic in your business and why you should walk by example. Lara answers the question of how to balance being intentional + making an impact with the financial realities of running a business. The trio have a conversation about how they give back with their business and how you can do so no matter how small or large your business is. Lastly they talk about how loyal and invested her employees are in the company and how to foster that in a team. 

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Show Highlights:

  • How you should use your creative gifts, but not feel pressured to turn it into a business
  • How what we choose to focus our attention on either gives us more life or takes it away
  • How to become more vulnerable and why it matters for your business
  • How to give back with your business
  • How to foster an environment where people are incredibly loyal + take ownership of their duties

Show Notes:

Lara's Bio:

Hi, y’all! I’m Lara. I’m a mom to three (one through the gift of adoption), a grateful wife, and a believer in the “impossible.” I’m the creator of the PowerSheets, a grace-filled goal setting planner, and Publisher and Editor-in-Chief of Southern Weddings — a magazine that I created from the ground up. I am passionate about faith, loving my family well, pushing my limits, and helping people get unstuck and unrushed. I founded the Making Things Happen movement and recently released my first book, Make It Happen: Surrender Your Fear, Take the Leap, Live On Purpose, to help women live on purpose and make what matters happen. I love the women I work alongside each day, hot boiled peanuts, my garden, exploring local farms, and living in Chapel Hill, NC!

Lara's Social Handles:

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49: Building Relationships as an Introvert, with Brooke Saxon-Spencer - the Creative Empire podcast

Brooke Saxon-Spencer of Belong Magazine joins the Creative Empire Podcast to talk about how to be an introvert in the creative community of extroverts. She covers how to conference as an introvert and why you need an introvert ally (and what that is!). She discuses how to reach out and build relationships with other creatives. Brooke covers the benefits of online communities such as Facebook Groups and Instagram, but also the fall backs of dwelling too much on these. She highlights the importance of celebrating the little wins in your business, even if you're not making money yet.

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Show Highlights:

  • How to be an introvert in the creative community of extroverts
  • Why you need an introvert ally (and what that is!)
  • How to reach out and connect with people
  • What are the benefits of communities like Facebook Groups
  • Why you shouldn't read into people's Instagram lives

Show Notes:

Brooke's Bio:

This is Brooke. Introvert, Starbucks addict, M&M fiend, wife to her college sweetheart, mother of three, work-from-homer, midwestern girl at heart living in SoCal, super multi-tasker and pursuer of Christ. She founded Belong Magazine out of her desire for community, a desire to encourage women to use their voices and be confident in their value, a hope for women to use the screen in front of them to connect beyond that screen—to discover “their place” and find “their people”. As a print and digital publication, she wants Belong to serve as a map directing women to one another while celebrating the art and community of blogging, entrepreneurship and social media.

Brooke's Social Handles:

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47: Why You Should Attend That Conference, with Amber Housley - the Creative Empire podcast

Amber Housley joins the ladies of the Creative Empire Podcast to discuss her journey and how it lead to following many passions. From stationary and wedding planning, to organizing retreats and creating products, Amber has done it all! Amber discusses her transition from working full time in a team to going out on her own in the creative world full time. She offers how she deals with life's chaotic times and moments, despite the pressure of Instagram to make it all look put together. Amber explains the ROI and the kind of personal/business development you can expect from a conference, and why they may be worth going, even if you're not a full time creative yet. Amber goes on to talk about the benefits of stepping outside your community (or bubble) to learn from other industries and professions. 

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Show Highlights:

  • How to transition from your 9-5 to full time creative entrepreneur
  • How to deal when your life feels very un-Instagram-able
  • How to conquer email marketing when you're just starting out
  • What kind of personal/business development you can expect from a conference
  • Why you should step outside your community to learn
  • How to look beyond competitors and why it's important

Show Notes:

Amber's Bio:

Amber Housley is a Creative Business and Sweet Life Cultivator. A multi-passionate serial entrepreneur, she founded her first business in 2007 and is now the designer behind The Joyful Garden Planner and founder of Inspired Retreat, an annual business gathering of creative women entrepreneurs. Her new course, Blooming Business Kits, will launch in Fall of 2016 and is made for mama entrepreneurs who want to run creative businesses efficiently, with joy, and without the expense of sacrificing family time. In addition to her business activities, she is Marketing Director at Southern Weddings magazine and Lara Casey Media, and is enthusiastic about sharing the message of meaningful marriages and intentional living. Her past wedding and design work has been featured in notable media as Southern Weddings, Southern Living, Bridal Guide, Style Me Pretty and Martha Stewart. Speaking from the stage at Inspired Retreat, Making Things Happen, Stationery Academy, Savvy Experience and Altitude Summit conferences, she has covered everything from building your creative business dream to marketing strategies. Amber has a big heart for helping women build thriving creative businesses and joy-filled lives. She combines her love of business, creating, gardening, faith and family into one ‘sweet life’ with her husband and two little ones outside Nashville, Tennessee.

Amber's Social Handles:

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35: How to Use Your Story in Business, with Jessica Rasdall - the Creative Empire podcast

  This episode Reina + Christina are talking to inspirational speaker, Jessica Rasdall. Jessica offers a how-to on finding your story and using it in your business. She describes how she tells her story to inspire and motivate others, and how you can do this even if you're a bad writer. It starts with processing emotions instead of toughing it out, and then harnessing those emotions to tell others. Jessica shares her secret to making a connection with listeners and then turning them into trusting clients.

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Show Highlights:

  • How to find your story and use it in your business
  • Why you should process your emotions instead of toughing it out
  • How to tell your story to inspire others
  • How to tell your story as a bad writer
  • How to make a connection with listeners to turn them into trusting clients

Show Notes:

Jessica's Bio:

When Jessica Rasdall was a freshman in college, she made a life-altering decision that resulted the death of her best friend. In an effort to raise awareness, cope with her guilt and keep her friend’s memory alive, she began sharing her story. Jessica spoke to over 15,000 young adults across the country before she was later sentenced to four years in prison. Upon being released from prison, she returned home to pick up the pieces and continued to share her message. Today, Jessica is a Motivational Speaker and Transformational Coach to female business owners. She helps her clients unearth their signature story, tap into their inner strength and evoke radical change. She believes that what most people consider to be their “liabilities” are actually their greatest asset. Jessica has shared her story of turning her “mess into a message” for nearly ten years and has been featured on major media outlets such as ABC's 20/20, Katie Couric, Seventeen Magazine, The Guardian, MTV’s Series Premiere of One Bad Choice and many more. Today, Jessica helps others take control of their lives, starting from the inside out. Through public speaking, group coaching and one-on-one intensives, Jessica Rasdall is helping others live passion-driven lives, focused on embracing their stories and uncovering their purpose.

Jessica's Social Handles:

17: Using Instagram to Spread Joy and Kindness, with Carrie Grace - the Creative Empire podcast

This episode is with Carrie Grace of The Kindness Box, a monthly subscription box service that aims to spread love and kindness. In fact, that's Carrie Grace's life mantra, and how she decides what to post on Instagram. Carrie Grace outlines in this episode how to be organic and genuine on Instagram and how this was the key to her large following and Insta-success. Despite this, Carrie Grace discusses the advantages of having a small following on Instagram, and how you can have just as great an impact with 75 followers as with 75,000 followers. She goes on to talk with Reina and Christina about how it's vital to figure out: Why is Instagram important to me? What do I want to use it for? If the answer is connecting with people then Carrie Grace continues with how to spread online, and how to do it in the real world. 

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Show Highlights:

  • How to be organic and genuine on Instagram
  • What the advantages are of having a small following
  • Why it's vital to figure out: why is Instagram important to me?
  • How to spread joy online and in the real world

Show Notes:

Carrie's Bio:

Carrie Grace lives in Durham, NC where she runs The Kindness Box, a monthly subscription full of joy delivered straight to your doorstep. She also helps women grow their social media accounts to be more profitable. She believes that kindness will never go out of style and the world could always use more of it. She loves the color pink, cotton candy, and is a huge Taylor Swift fan. You can find her passing balloons out to strangers, sending out weekly pep talks, and finding reasons to celebrate life.

Carrie's Social Handles:

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3: Steph Crowder, Men vs. Women in Entrepreneurship - the Creative Empire podcast

Steph Crowder, Director of Member Success at Fizzle joins the ladies of My Creative Empire podcast to talk about men versus women in entrepreneurship. Steph talks about why there seems to be more male entrepreneurs than female, and why they tend to self-promote and self-proclaim as experts sooner than women do. Steph leads an inspiring discussion about how women can be more confident about their knowledge and accept that imperfections don’t negate successes. She encourages female entrepreneurs to jump in and start working towards their dreams instead of worrying that they’re not qualified enough, or creating excuses of why it won’t work. She also addresses the importance of asking others for help, and recognising that it makes you a stronger entrepreneur (not a weaker one!).

Show Highlights:

  • Why you should self-promote (and not see it as bragging!)
  • How to ask for help (and recognizing it makes you a better entrepreneur!)
  • Why women should be more confident about their expertise
  • How to deal with imperfections as a creative entrepreneur

Show Notes:

Bonnie's Bio:

Steph Crowder is the Director of Member Success at Fizzle, the best place for training and community for creatives, freelancers and entrepreneurs. With a background in sales and training, Steph joined Fizzle after launching her own career coaching business for young women. When not helping entrepreneurs build their thing, she's likely on a dance floor, drinking wine or just spending time with her husband and dog in Chicago.

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