96: Dominique Broadway, How to Treat Your Business Like a Business - the Creative Empire podcast

Personal finance coach, speaker, and the founder of Finances Demystified & The Social Money Tour Dominique Broadway is Reina and Christina’s guest on The Creative Empire podcast this episode. The heart of this episode is about how to treat your business like a business. Dominique shares how often you should look at your financials, easy tools to start budgeting with, and how to work on a retainer business model so you make more consistent income. Also discussed this episode is advice for business owners who want to take the leap from their 9-5 to full-time entrepreneur, what debt is okay to take one, and how to have money conversations with your children. 

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Show Highlights:

  • Why we struggle with money
  • How to have money conversations with children
  • Why a lot of creative businesses fail
  • What advice Dominique has for business owners who want to go from their 9-5 to full-time entrepreneur
  • What budgeting tools Dominique recommends
  • How often you should look at your business financials
  • What Dominique's stance on taking on debt for your business is
  • How to know if something is a good investment
  • How to start working on a retainer so you have consistent income each month + how retainers work
  • How to take your business seriously

Show Notes:

Dominique’s Bio:

Dominique Broadway is an award winning Personal Finance Coach, Speaker, Finance Expert and the Founder of Finances Demystified & The Social Money Tour. Dominique has received various accolades such as the Top 30 Under 30 in Washington DC, the DC Future Business Leader of America Businessperson of the Year and the Top Financial Advisor for Millennials in the US. Dominique’s demystified financial advice, has been highlighted on Yahoo!, Huffington Post, Forbes, USA Today, Black Enterprise, Marketwatch.com, Ebony Magazine, Levo League, Refinery29 and other media outlets. She has a strong passion for working with young professionals, entrepreneurs and people of all ages to bring their Dreams2Reality.

Dominique’s Social Handles:

89: Financial Planning for the Heart-Centered Boss, with Mary Beth Storjohann - the Creative Empire podcast

Joining Reina and Christina for this episode of the Creative Empire Podcast is author, financial planner, and podcaster Mary Beth Storjohann. Diving deep into the topic of financial planning, Mary Beth shares advice + actionable tips for business owners during this episode. This isn't your typical financial planning conversation- the trio focus on a more heart-centered approach.

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Show Highlights:

  • How Mary Beth educates her clients
  • How being smart with money means different things + how to figure out what it means to you
  • What advice Mary Beth has for people who are trying to figure out what their goals are for different parts of their lives
  • What some things are that someone could do maybe today financially to start to see results
  • What Mary Beth recommends in terms of how people save for taxes
  • How to deal with money mindset issues head on
  • How to feel more okay with handing over your books over to a bookkeeper
  • What the difference between fee only versus commission based financial planners + why to work with one over the other
  • What steps a person could take before needing to work with a financial planner
  • What topics Mary Beth’s book and podcast touch on
  • How to deal with your personal marriage (or partner) finances
  • What business money mindset is concerning to Mary Beth + what to do instead
  • Why having a part-time job might be a good thing for your business

Show Notes:

Mary Beth’s Bio:

Mary Beth Storjohann, CFP® and Founder of Workable Wealth is an author, financial planner and accountability partner working to help clients in their 20s-40s across the country make smart, educated choices with their money. Her recent accolades include the “Top 40 Under 40” by Investment News, “10 young Advisors to Watch” by Financial Advisor Magazine, and “10 of the Best Personal Finance Experts on Twitter.” She frequently appears on NBC as a financial expert and her expertise has been featured in The Wall Street Journal, CNBC, Forbes and more.

Mary Beth’s Social Handles:

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32: How to Confidently Find Your Niche with Kirstie Jones - the Creative Empire podcast

Equine photographer Kirstie Jones is Reina + Christina's guest this episode.  They start the episode by discussing how she even created her niche of equine photography and how she found her style as a photographer. She owns her passion for pricing + business and talks a little about how she has to create her own demand. Kirstie discusses putting money into advertising and how she gets return on her investment because she knows her customer. Kirstie's confidence shines throughout this episode and Reina asks her what she would tell a new business owner who maybe wasn't as confident. She ends the episode with the advice for new entrepreneurs to craft their why and their story and believe in every inch of it, because that will help them with sales better than anything else.

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Show Highlights:

  • How doing what she loved helped Kirstie find her niche and noticing common threads in what she loved developed her style
  • How having a pulse on the market helps you calculate your business decisions
  • How Kirstie takes cues on pricing from other industries
  • How you get a great return on your investment if you understand where your clients are and if your messaging is correct
  • How Kirstie first started getting published in blogs + magazines and what she would do differently now
  • How believing in what you're selling wholeheartedly leads to confidence + an easier time selling
  • Why crafting your why + your story + believing in every inch of it is important to entrepreneurs

Show Notes:

Kirstie’s Bio:

Kirstie Jones is an equine portrait photographer located in Dallas, Texas. Since opening Kirstie Marie Photography in 2013, her work has been featured across dozens of equine publications, as well as on coveted photography blogs around the world. Using both film and digital cameras, Kirstie’s work is often described as authentic, emotional, and timeless. Kirstie earned a BBA in Finance from the Neeley School of Business at Texas Christian University, where she also rode as a scholarship athlete for the TCU Equestrian Team.

Kirstie’s Social Handles:

27: How to Learn From Your Non-Cinderella Story of Entrepreneurship, with Laura Foote - the Creative Empire podcast

For this episode of the Creative Empire Podcast Reina + Christina are talking with Laura Foote. Laura discusses her journey to creating her creative empire which has spanned over the last eight years. She talks about her windy, non-Cinderella story of creative entrepreneurship and how she has grown and changed with it. Laura highlights how people can learn from what they're doing right now, even if it's not where they want to be. She talks about how she has found balance between life and business, and found a sense of community and friendships despite moving across the country. 

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Show Highlights:

  • How to embrace the windy, non-Cinderella story that can be creative entrepreneurship
  • How you can learn from what you're doing right now (even if it's not where you want to be)
  • How to find community and friendships as a creative entrepreneur
  • How to balance different priorities in life and business
  • How to find balance when you're just starting out
  • How to grow and change with your industry

Laura’s Bio:

Laura Foote is a Kansas girl turned Floridian who specializes in branding and wedding portraiture. She has been featured by brands like Lauren Conrad, Emily Ley, and Glitter Guide. Laura holds a Master's degree in College Education and recently made the jump from advisor/instructor to full-time photographer, speaker and mentor! The intersection of learning/teaching/mentoring other creatives is the core of her heart and she considers herself a storyteller who focuses on the real, raw, beautiful life moments that are intimate and worth remembering. Any day that ends with good food, red wine, and conversations that go 10,000 feet deep are the best in her book!

Laura's Social Handles:

10: How to Create a Personal Brand with Nicole Yang - the Creative Empire podcast

This episode of the Creative Empire Podcast Reina and Christina talk with Nicole Yang of Design by Delight and Southern Weddings all about branding. Nicole opens with why consistency in branding is key and how brands can change (and that's okay!). What is important is  knowing how you want your audience to feel. Building a successful brand is about a consistent and clear expereince, Nicole goes on to explain, even if the entrepreneur's mood changes every day. Nicole highlights the important difference between branding and having a logo, and how without good branding, any business can fail. 

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Show Highlights:

  • Why branding is vital for any successful business
  • Why consistency in branding is key
  • How you brand can change and that's okay
  • How to build a successful brand (*hint* it's about the experience)
  • What is the difference between branding and having a logo

Show Notes:

Nicole's Bio:

Nicole, owner of Nicole Yang Delight by Design and the Art Director of Southern Weddings could survive off of hush puppies and BBQ alone. She has an affinity for the color orange, all things pug-related and paper. Her favorite parts of the day include unwrapping pretties that have arrived from the printer, planning weekend brunch and searching for her future puppy. Nicole is an avid list-maker, color-swatch-collector, and office-supply-lover. She believes in family dinners, bear hugs and candy stashes.

Nicole's Social Handles:

8: Giving Resources While Making Bank, with Think Creative Collective - the Creative Empire podcast

How do you give away your resources and tools to entrepreneurs and still make money? Emylee and Abagail are the co-founders of the Think Creative Collective, a unique membership website for creative entrepreneurs, full of resources and courses built for biz growth. In this week’s episode they discuss, they discuss how their partnership came about (*hint* Facebook Groups are for more than just cute wedding photos) and how they developed and grew the Think Creative Collective into what it is today. Emylee and Abagail also break down how they create passive income products and manage their email marketing (and why it’s so important!). 

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Show Highlights:

  • How the Think Creative Collective came to be
  • How to turn your knowledge into passive income products
  • Why email marketing is so important (and how to manage it)
  • Why giving away tools and resources can result in big returns
  • What systems you should invest in for your biz

Show Notes:

Abagail and Emylee's Bios:

Abagail:Abagail’s passion shines when she is helping small business owners pursue their dreams by designing them brands they love, websites that work and social media strategies that are on point with helping them grow. Abagail brings 5+ years of business and design experience to accelerate companies of all shapes and sizes. After graduating from Kansas State University with a degree in Fine Art in Graphic Design and a minor in Business Administration, she worked in a variety of industries including advertising, non-profit education and corporate before launching her own creative business full-time. Abagail calls Kansas City home, with a heart for the midwest and a home full of her incredible creative husband, Jared and two sweet rescue Beagles. When she is not hiding behind her keyboard you can catch her sporting giant sunglasses and bright red lipstick!

Emylee:With degrees in Fine Arts Photography and Psychology Emylee brings dual expertise to the table. Trained in dark room, editing softwares and digital photography she brings the lessons of century old photography techniques and pairs them with the newest technologies to provide top notch results for your brand. Once Emylee started teaching the psychology behind being in business and how to use psychological techniques to build better business she found her happy place. She loves seeing your a-ha light bulb moments when a new technique or strategy can be used to better your business. Calling both Kansas City and Tulsa home - Emylee, her husband Bryan and rescue pups currently reside in Tulsa. She has a heart for endless cups of coffee, home cooked meals, spiky succulents and musty book stores.

Think Creative Collective Social Handles:

7: Jam Session: Your Role in Your Biz, with Reina + Christina - the Creative Empire podcast

How do you balance your role as a crafter vs. CEO roles as a biz owner? Most small biz owners try to ‘do it all’: designing websites, social media, graphic design, IT, and bookkeeping-- all while completing their client work. This just isn’t sustainable! And isn’t good for the health of the biz as it grows. Reina and Christina break down how to outsource the roles that are meant for someone else, and how that on-boarding process looks when it is carried out successfully. The two hosts finish up this episode talking about self-care and how it’s vital to the health of your biz, employees, and life. 

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Highlights:

  • What should the mix of roles of craft vs. role of CEO be as a biz owner
  • How to outsource tasks and utilize those new people in your biz
  • How self-care is vital to the health of your biz

Show Notes:

5: Reina Pomeroy, How to Invest in Yourself as a New Creative Entrepreneur - the Creative Empire podcast

In this episode Christina interviews co-host Reina Pomeroy to discuss her journey to life and business coaching and how she got there. Reina talks about steps she took to invest in herself, even when she had no money to do so, and how it paid off in spades. Investing in herself sometimes included conferences, technology and resources, but since day one she’s had a coach to help guide and push her. Reina lays out why you should consider hiring a coach, and how to hire the right one for you. Investing in yourself as a small business owner can be tough, but Reina encourages you to stop making excuses, and make your creative entrepreneur dreams happen! As the podcast continues Reina and Christina discuss how even small and/or new business owners can make very real, big social impacts.

Show Highlights:

  • Why you should consider hiring a coach
  • Why you should stop making excuses and how you can make your creative entrepreneur dreams happen
  • How to hire the right coach for you and invest in yourself
  • How to make a big social impact, even if you’re a small biz owner
  • How Reina transitioned from a social worker and wedding planner to a life +biz coach

Show Notes:

Reina's Bio:

I’m the Life + Biz Success Coach behind Reina + Co. I help creative entrepreneurs who have a million amazing ideas in their heads and get overwhelmed because they’re always spinning their wheels. I help them pinpoint what’s most important so they can become the go to expert in their industry. I coach entrepreneurs who not only want to have a business that thrives but a life that is really rich and purposeful. I have run my business on the belief that having strong personal and business values are what help to create and sustain a healthy business. Here’s to success, whatever that means for you!

Reina's Social Handles: